DESCRIPTION
Lies, Damn Lies & Legal Marketing: The Ethics of Legal Marketing
What is effective advertising in other fields is rarely acceptable in the field of law. In this entertaining ethics course, Sean Carter examines in detail the ethical rules concerning marketing and their practical implications. The program also covers common advertising strategies employed by attorneys, and the pitfalls many attorneys will encounter.
Like all professionals, lawyers must market their services. Yet, unlike other professionals, lawyers must do so according to the most demanding ethical standards. In this off-beat ethics webinar, legal humorist Sean Carter will demonstrate the "dos" (and mostly "don'ts") of legal marketing.
Using real-life (and often, comical) examples of legal marketing, Sean will demonstrate how to stay within our ethical boundaries when it comes to:
- Websites
- Blogs
- Social media
- Mail solicitations
- Client consultations
- And much more
Disclaimer: All views or opinions expressed by any presenter during the course of this CLE is that of the presenter alone and not an opinion of the Oklahoma Bar Association, the employers, or affiliates of the presenters unless specifically stated. Additionally, any materials, including the legal research, are the product of the individual contributor, not the Oklahoma Bar Association. The Oklahoma Bar Association makes no warranty, express or implied, relating to the accuracy or content of these materials.